Management Case Analysis (Boeing Case) Essay Example | Topics and Well Written Essays - 750 words

Management Case Analysis (Boeing Case) - Essay Example Place: As an international player, it has a broader market base to serve which can ensure a perennial demand for its products that a down trend in one economy may be compensated by the demand hike in another. However, being an international player in itself has its own costs that if all the segments of the market are not properly served, chances that when one economy is experiencing a downtrend, the other segment may be favoring its rival’s products. Thus search for newer markets like the developing nations etc. should always be forayed into. Product: Customizing and at the same time convincing officials to save the jobs of its workers like the incident at Los Angeles proves that the company is striving hard to make the both ends meet to gain the confidence of both the workers and customers also. The main point to note is that pricey contracts cannot be struck by anybody’s intention to help. The deals are struck only when the company identifies the needy customers who are ready to pay for the services of the company. The developing markets may throw an opportunity in this regard to the company. Promotion: The Company exhibits confidence in its estimates to grow up to 35% from the current 26% of the market share within 20 years from now which amounts to sale of 3890 Cargo flights in a year in place of current number of 1,950 flights per year. Investments for this size of market have to be arranged at a low cost model failing which; the company may fall short of its estimates. With other players lagging behind in the cargo section, a diligent performance can win accolades to the company in the cargo section. Price: The currently operating commercial flights are aptly priced that the company is able to maintain its second position in the market notwithstanding the evils of delay in the trial run. However, the rival is gaining more on the basis of pricing that its products are delivering higher advantage for the price they demand. If the

Management Theory into Practice Essay Example | Topics and Well Written Essays - 4000 words

Management Theory into Practice - Essay Example ExxonMobil is one of the world’s largest publicly traded international oil and gas company (ExxonMobil, 2010a). Its main purpose is to provide energy to growing economies and to alleviate the quality of living throughout the world. The company has an extensive cache to global oil and gas resources that makes it one of the leading names in the energy industry. Not only is the company the world’s largest refiner and marketer of petroleum products but its chemical company is one of the largest in the world. The company prides itself for its continued emphasis on innovation and spends extensively on finding more energy-efficient methods of production and delivery. Being one of the most successful companies of the world is strongly indicative of good management. The ExxonMobil official website pays herald to its strong leadership by saying that the discipline and commitment of the leadership has â€Å"led to competitive advantages† (ExxonMobil, 2010b). According to th e Chairman and CEO of ExxonMobil, in the current turbulent times, a company can only be successful if it considers business discipline and corporate citizenship to be interlinked (Schwartz, 2010). Drawing a SWOT analysis of ExxonMobil, one can see that the strength of the company lies in its technological advancement, and strong emphasis on research and development. The strong and stable financial performance of the company, coupled with its diversified revenue system, provides it with the leading market position.